THE BORE

General => Video Game Bored => Topic started by: pilonv1 on April 19, 2010, 09:07:59 PM

Title: Good jon Kiwis - Splinter Cell PR stunt backfires
Post by: pilonv1 on April 19, 2010, 09:07:59 PM

http://www.mcvuk.com/news/38583/NZ-Police-halt-Splinter-Cell-PR-stunt

Quote

Monaco Corporation describes fake gun scare as “marketing gone wrong”

A PR event for Ubisoft’s Splinter Cell: Conviction has hugely backfired in New Zealand after members of the public believed that a man with a gun was on the run.

Organised on behalf of Monaco Corporation, the stunt saw an actor with bandaged hands threatened 20 onlookers drinking outside a bar with an imitation firearm. Police were called and the actor arrested.

The bar manager described his customers as being ‘pretty terrified’.

:nzcry

Title: Re: Good jon Kiwis - Splinter Cell PR stunt backfires
Post by: The Sceneman on April 19, 2010, 09:14:58 PM

 :lol

It was at the Viaduct Basin in Auckland, given the amount of violence and drunken retardness there every weekend Im surprised that this was a big deal!

Title: Re: Good jon Kiwis - Splinter Cell PR stunt backfires
Post by: Joe Molotov on April 19, 2010, 09:21:11 PM

They made the news, sounds like mission accomplished to me.

Title: Re: Good jon Kiwis - Splinter Cell PR stunt backfires
Post by: naff on April 19, 2010, 09:38:02 PM

Yeah found out about this last night  :lol and posted it in the SC:C thread.

http://www.nzherald.co.nz/technology/news/article.cfm?c_id=5&objectid=10639139 (http://www.nzherald.co.nz/technology/news/article.cfm?c_id=5&objectid=10639139)

Quote

The stunt, to promote the release of Xbox title Splinter Cell Evolution, was condemned by police.

smh NZ.