You guys are overthinking the Palin viewpoint.
Palin represents the swing voter soccer moms because soccer moms are very superficial. Palin looks like them, has similar convictions than them, and proves that you don't have to be a raging baby killing feminist like Hillary Clinton to be a woman in politics. Palin is the kind of woman you'd see getting her Starbucks latte every morning, going to work, and then making sure that she brings her Aerostar or her Grand Cherokee to pick up the kids at 3 pm.
It doesn't matter what her viewpoints are because it is unlikely she will implement them. It isn't like she is capable of firebombing legislation. She is just there for show, which is a lot of times, the traditional VP role.
Her job is make sure that the soccer moms vote for McCain/Palin and a lot of them will, where they might have went to Obama, a black man and the last time she saw a black man was on MTV rapping about guns and bitches.