This game is immersion porn. That's its only purpose. Yes, you have to watch the entire animation of the guy eating the burger or drinking the soda or looking at the clip every single time. >_<
It's a cool idea, and the intentions were good, but it just fell apart completely early on. I stopped playing after getting gang-raped by two of the big bruisers. Bruiser #2 would blindside me with a punch right when I'd be about to hit bruiser #1. I'd get knocked down, get up and then repeat the process.