That joke is oooooooooooooooooooooold. It's a cousin to the "I could throw $1000 out the window and make someone very happy..." joke that ends with the pilot saying he could throw out the politicians.
Tell them that it's unacceptable to Mad-lib old, unfunny jokes, and downright tacky to do it in badly-edited JPG form.
Rove's a genius like Vince McMahon is a genius. He's had some success, but most of it is due to the target audience, opponents' incompetence, and outside events. Without a sufficient number of homophobes/closet racists/authoritarians, the machine breaks down.