Parish? He's pretty good
The problem with EGM's staff is not exclusive to that magazine or Ziff Davis as a company - it's a problem with the so called profession of videogame "journalism". To me, videogame journalists are the new sports journalists. They're loud, they're obnoxious, and they feel entitled. In reality, most of them are average fanboys with a public podium to vent their personal opinions.
Gaming journalists seem to think they're apart of the gaming industry, when they truly aren't; just as sports journalists aren't apart of the sports industry, nor do they play a major role in it, the same can be said of game journalists. Yet they would have us believe that they're truly special, and they present themselves as such. Because they feel like they're apart of the industry, they lack any sort of neutrality when critiquing it. After all, why would I give a game unfavorable previews when the developers are sooo nice to invite me to exclusive parties, make me feel like one of the guys, and let me access exclusive information which I can use as a badge of honor back at the office, or on the internet boards?
There is no journalism in that. Consider the idea of "previews". Ideally a preview would report on the current progress of a certain project, noting its current status while informing the reader on any future plans the developer has for the game. Yet in reality, previews are rarely negative in tone, and always seem to contradict the inevitable review. So one minute The Godfather is hailed as "an interesting game full of potential that takes on a cherished franchise", the next "a journey into supreme mediocrity". My question becomes, what happened between those 3 weeks to drastically change your position on the game? Did it go from good to bad overnight, or were you just trying to ensure you got a review copy of the game early from the publisher and not be forced to buy it yourself?
Until these types of issues are addressed, the gaming "journalism" community will never be taken seriously as a whole. If "journalism" is defined by men like Bob Woodward, "game journalism" is defined by the likes of Bill O'Reilly and Michael Moore.