It has a certain ass quality to it.
I've tried "Bear Naked", trying to help the small-business owner, and that tasted like fresh vomit. I'm eating the Quaker Extra Hearty Colonic version this morning, and while it doesn't taste like vomit, fresh or stale, it doesn't exactly qualify as good either.
Just thought I would share that with my fellow oatmeal eating brothers & sisters of EB.