Sony will never overcome the apathy. Sony lost when gamers chose the 360 as their multiplatform console of choice. Some random dude will go to the store and buy a 360 over a PS3 because most of his friends own a 360 so he can have someone to play the latest dudebro game or the latest Madden.
Although I LOL at Sfags downplaying Killzone 3 potential. It's a nice looking game so unless a lot of assets were reused, Sony probably spent tens of millions of dollars making the game along with tens of millions of dollars spent on those dumbass Kevin Butler ads. Sony probably spent over $100 million on Failzone 2 and 3, so unlike Kagari, I think Sony expected it to be a cornerstone FPS franchise and a viable alternative to Halo and Gears. I bet Killzone 3 was too far ahead to just shitcan when Killzone 2 bombed, which might be why it wound up getting made. If we see a Killzone 4 that isn't on the NGP, I'd be really surprised.
The Real Year of the PS3 limps along
