installs, background downloads, and cloud saves were the big improvements. Otherwise, I feel like the 360 dash-market is a mess. I'm one of those weirdos who is vehemently opposed to the ads. There's something to say about XMB/Wii being free of that stuff...gaming should be a break from everything. The 360 feels like a sponsored race car or a constant TV commercial. except I don't save a dime from having ads everywhere...I'm "paying" (free xbl from exploits but whatever) for it. More so, it's all doritos, mountain dew, and axe body spray which just reminds me that there are people out there that like that stuff. Yes, you can just ignore it, but for an expensive electronic device, it'd be backwards for me to have to just ignore entire parts of it on account of the company's intrusive choices.
Playstation Plus really is the much better value (uh, got this free for years too lol) all around, unless you absolutely hate everything they've offered...but chances are in your favor that you're going to get more than your money's worth of games you like over the course of a year. and you don't get punished for it.