I personally loved what the Seahawks did. That's would have meant so much more had they have done that first.
I thought it came off as more of a team unity thing than sending any kind of greater message.
The fact Kaep ruffled so many feathers is part of what was so effective about his action, it was defiant. It put racial inequality head to head with people's feelings concerning a flag. For a lot of the people the flag won that fight and it gets to the heart of the problem. It's about how our country places nationalistic symbols and token gestures over the treatment of actual human beings and how most (white) people
don't like talking about this stuff. The hand wringing over the sanctity of flag or the opinion that kneeling is disrespectful to the military are both used as a shield to stop the conversation from going forward. They'd rather divert from the topic precisely to avoid addressing Kaep's message.
The goal posts seem to constantly be moving whenever the issue of racial inequality is brought up
"We can't talk about racial injustice or fixing the broken criminal justice system until you honor this piece of cloth. You're dividing us by not standing"
It's been 20 years since Mahmoud Abdul-Rauf didn't stand for
one game several months* while playing for the Denver Nuggets. In all professional sports, it's been a 99.99% compliance with the "Stand for the flag" quota over the course of several decades. Honoring the Flag for the sake of some false sense of unity clearly isn't the hurdle we need to jump to allow our society to fix these issues or they'd already be fixed.