It's reasonable to assume they will have updated versions in stores, but it's still the same game with the same content, so they're not exactly lying. Super, Super AE, and Ultra aren't like that. Between the three of them, including SFIV, most people are going to have all three, or at least two of those versions in their collection. The difference, all that content is behind the upgrades, so upgrading is necessary. With this move, it really will be one disc, because all the updates are available for free anyways. It that makes any sense. Basically, the updated retail copies will be things everyone already has, not upgrades everyone NEEDS.