HOPE as a campaign slogan was rooted in a time when the US had been at war for 5+ years and was on the verge of economic collapse, so it wasn't really ambiguous at all.
"PEACE" would be the unambiguous statement id the campaign was solely trying to allay one particular anxiety in particular voters.
"HOPE" is the solution to pretty much all anxieties; hence the ambiguity.
I don't think people should underestimate the power of a campaign that can be summarised into a memorable motto.
My country just elected someone who is grossly untrustworthy based on fucking "Git 'er dun!"
Is “If Donald Trump can win anyone can” really confusing to you GreatSage? Lol
I missed all those gay muslims going "OH SHIT, WE DID IT FAM, WE CAN BE PRESIDENT!" after the election