there's actually part of an Apprentice episode like that Kingsman clip, they bring out the covered silver platters in some fancy dining room, then they open them up and it's like the new sandwich from Wendy's they have to advertise
however, this may have happened on the superior UK version so i am loathe to suggest Trump is yet again repeating his show without doing a proper literature review
edit: probably both Top Chef and Hell's Kitchen have pulled this stunt almost every season of every version