Somehow I get the strong suspicion that the 2070 is going to be a $400 card
Your suspicion is basically confirmed.
https://hothardware.com/news/nvidia-rtx-2070-leakA new rumor is now making the rounds that has to do with a forthcoming GeForce RTX 2070, and this card sounds like a beast with a launch date tipped for some time in September. The specs leak for the RTX 2070 will have some reaching for wallets in preparation; this card is tipped to have 2304 CUDA cores and 8GB of GDDR6 RAM.
This leak also tips that the price for the RTX 2070 will be somewhere around the $400 realm. Performance is tipped to be about 40% faster than the old GeForce GTX 1070. Right above the RTX 2070, the RTX 2080 is expected to sit carrying a price of $500 to $700 and packing performance estimated at 50% faster than the GeForce GTX 1080.
I'm torn on what to do. I need a new card for the pc that I'm building, which I'd like to be as future proof as possible. (Going with an i7-8700k, 32 gb of ram, blah blah blah) I want to be able to game in 4k at the highest settings comfortably at 60 fps but have no need to play anything faster as I got a 60hz 4k monitor and don't give a shit for esportsy shit- I'm old and just wanna look at pretty shit on my monitor basically. I strongly suspect that getting a 2080ti is overkill for my needs.
Further complicating matters is that on 8/23 another round of President Shit for Brains tariffs (or maybe these are retaliatory tariffs hitting us, can't remember, but they're 100% President Small Hands' fault) are going into effect, which will hit computer components coming from China to the tune of about a 25% increase. But, like, is that an INSTANT increase on everything or just on shit that's not in the country yet? Should I preorder immediately tomorrow after Jensen is done with his spiel at Gamescom? Will I be limited to only preordering straight from nvidia or can I get shit from 3rd party vendors? I hate the closed blower style cards nvidia seems to favor with their founders edition shit. I would genuinely prefer not to have to deal with one. UGH FUCKING DECISIONS. 2080 or 2080ti???