Can you take Nintex words on things such as labour? 
Such typefaces (uppercase only) don't allow for contrast (variations in weights etc.). The text is also displayed without any room to breathe, often stuffed into the corners.
That ad looks like a high school video project and it probably is. The typeface picked is difficult to scan because of the strange height. It's ok to use for one or two words but not sentences or multi-line texts.
Gotham is an example of a more versatile typeface, used in the past by the Obama campaign, Inception, Spotify, Netflix etc. at some point Gotham was everywhere.
Now politicians are using Gotham a lot because it is such a clear and strong typeface and the obvious Obama connection.
Proxima Nova is a sort of boring typeface the Conservatives in the UK are often using in their messaging but it allows for multiple weights and styles to play with.
The Vote Leave campaign was also really well designed compared to the
Britain
Stronger
In
Europe
campaign.
Which was literally difficult to read lined out like this.
And there was this:
Some expensive 9 figure agency designed '#votin' ads which completely bombed. Because it was literally the "How do you do kids.gif" in ad form. the typeface was fine but the color all wrong.
Red is associated with 'Against'. So Chilln(g), Meetin(g), Tourin(g), Votin(g) tells people to vote but not clearly what to vote for. The subtext also doesn't say what you should vote. You should register to vote.
Imagine someone walking up to you, saying: "Life's better in the EU. But it's [pause] at risk. [pause] Register to vote by 7th [pause] June at (URL). WRONG WRONG WRONG
Let's stay in the EU [pause]
Register to vote by 7th June [pause]
gov.uk/register-to-vote
An article describing the 'brilliant' ads ended with this jab:
The official opposition campaign group, Vote Leave, is using a logo, which is understood to have been designed in-house and features a red ballot box graphic.
At the time of publication, a representative from Vote Leave’s design team was unable to comment further on the design of its logo or campaign.
which along with "Take back control" was simply brilliantly executed. The logo told people in a way everyone understands what to do in the simplest form. "VOTE LEAVE" at the ballot box.
It reminds me of a comment from one of my favorite designers, Chris Do.
"We designers often try to be smart but it is already difficult enough to make a good design"
